Rebuild Trust and Turn Customers into Loyal Fans
Open Rate Via Custom Campaigns
Click Rate Across All Journeys
Increase in Sales Volume YOY
Increase in Service Drive Revenue YOY
Engage Both Active & Passive Customers
Customers have felt disconnected from dealerships lately, but it’s never too late to win them back. Activator is an automotive-focused Customer Data Platform (CDP) and Multichannel Journey Builder powered with Salesforce that helps dealerships optimize the entire customer lifecycle.
Get Customers Back With Activator's CDP and Connected Products Solutions
33%
of a dealer's DMS consists of duplicate customer records
Data Management Layer
Gain accurate and up-to-date customer profiles by continuously deduplicating records, updating malformed data, and identifying spam traps.
Dynamic Multichannel Marketing Journeys
Leverage multiple channels—email, SMS, direct mail, and soon digital advertising— to ensure messages reach customers where they are most likely to respond.
Activator's Journey Marketing excels in engaging the targets who are not actively shopping by delivering personalized and relevant content tailored to their preferences and behaviors.
Custom Campaigns
Employ journey automation logic and deliver personalized messaging based on the customer's interactions and unique dealership marketing goals to drive engagement and handraisers.
With Activator's journey marketing, email engagement rates are at their highest, boasting a 40.48% open rate and a 6.64% click rate across all journeys.
Jim Hudson Case Study
Jim Hudson Ford utilizes Activator Pro, a robust data management and marketing automation solution, to surpass its ambitious monthly goals and enhance vehicle acquisition rates, outperforming previous results with AutomotiveMastermind.
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